Cambridge University Press is part of the University of Cambridge. Our mission is to unlock people’s potential with the best learning and research solutions. Our vision is a world of learning and research inspired by Cambridge.

The Cambridge story began in 1534 when Henry VIII granted us letters patent, allowing the Press to print ‘all manner of books.’ We published our first book in 1584, making us the oldest publishing house in the world.

Today, our products are used by people in nearly every country across the world to teach and learn the English language and measure students’ progress. We are driven by our promise to create better learning experiences for all, together. We achieve this through deeper insights, which shape richer content and drives stronger results.

We are most delighted to be part of HKCPD Hub International Conference 2021. Look forward to ‘seeing’ you there!


Presentation by Ben Knight & Jasmin Silver
Topic: Integrating life competencies into your English language programme
Date: 9 January 2021 (Saturday)
Time: 15:00-15:25 (HKT)


English language programmes are increasingly expected to do more than just teach the language. Employers and ministries also want them to develop students’ creativity, critical thinking, collaboration, and other so-called 21st century skills. How can teachers understand better what exactly is expected of them, and what they need their students to learn? How can they develop these skills during English lessons, when they need all the time they have to teach core language skills? This session explains how Cambridge is addressing this by developing the Cambridge Life Competencies Framework, and will look at some research into how these competencies can be developed in the classroom.

Speaker bios

Ben Knight is Director for Language and Pedagogy Research at Cambridge University Press. He leads on using high quality academic research to develop more effective learning materials. With his expertise in curriculum development and pedagogical research, he helps to underpin Cambridge’s educational resources with research-based insights and conceptual models.

Jasmin Silver is a Language Research Manager at Cambridge University Press. She combines her teaching experience in Europe and Asia, with her research into educational psychology. She holds an MEd in Research in Second Language Education from the University of Cambridge, as well as an MSc in Psychology.

Oxford University Press (OUP) is a department of the University of Oxford, as well as the world’s largest university press with the longest history. It furthers the University’s objective of excellence in research, scholarship and education by publishing high-quality publications and dictionaries.

OUP is committed to the provision of quality professional development and applied linguistics publications for English teachers of a wide range of learners. We look forward to connecting with professional teachers and researchers around the world in the HKCPD Hub International Conference 2021.


Presentation by David Crystal
Topic: Current trends in English language research
Date: 8 January 2021 (Friday)
Time:  17:30-17:55 (HKT)


The talk will review the current global state of English. How many people are using English in 2020, and what are the consequences of its global spread for English language teaching? I illustrate from emerging cultural identities and the role of the internet.

Speaker bio

David Crystal is honorary professor of linguistics at the University of Bangor, and works from his home in Holyhead, North Wales as a writer, editor, lecturer, and broadcaster in language and linguistics. He joined the new department of linguistics at Reading in 1965, becoming professor of linguistic science there in 1975. From 1984 he has worked as an independent scholar. He is author of over 100 books on various aspects of the English language. His latest book is Let’s talk: how English conversation works (2020). A complete list of his publications can be found at www.davidcrystal.com.

Routledge, Taylor & Francis Group is a global publisher of academic books, journals and online resources in the humanities and social sciences. We publish thousands of books and journals each year, serving scholars, instructors, and professional communities worldwide. Our current publishing program encompasses groundbreaking textbooks and premier, peer-reviewed research in the Education, Social Sciences, Humanities, and many more. Written by expert authors who are often carrying out training, consultancy and teaching, our content has supported millions of readers with their professional development and helped them to gain new skills.

We are delighted to be part of HKCPD Hub International Conference 2021. Although we can’t be there in person, we welcome the opportunity to make new connections, and discover how teachers and researchers will engage with the theme of ‘Innovative Teaching and Research in English Language Education’. Please visit our virtual booth for more details.


Presentation by Victoria Babbit
Topic: Increasing your research impact
Date: 9 January 2021 (Saturday)
Time: 14:30-14:55 (HKT)


Publishing is an integral element of the researcher process with most academics required to publish at least once in their professional career. Researchers must also navigate an incredibly busy publishing landscape that is constantly evolving. Not only must researchers produce high-quality work, succeed in getting it published in the journal of their choice, they are also tasked with increasing the visibility of their work, and maximizing the impact of their research. In this session, we’ll discuss the common challenges that authors face, and provide examples of successful ways that authors have promoted their work – delivering meaningful benefit to themselves.

Speaker bio

Victoria Babbit is the Director of Researcher Development and Outreach. Her work involves engaging with global researcher communities to build knowledge and capacity related to publishing and editorial activities.

Bloomsbury Academic is an award-winning and leading global publisher of prestigious works of scholarship, pedagogy and digital resources in the fields of arts, humanities and social sciences. We have a reputation for excellence and originality in serving our communities of students, scholars, educators, instructors and professionals and a growing portfolio of digital products including Bloomsbury Collections, Bloomsbury Popular Music, Cultural Histories Online and Screen Studies.

We’re delighted to be exhibiting at the upcoming HKCPD Hub conference in January and we look forward to showing you our latest ELT books and resources for academics, researchers and practitioners. Be sure to visit our virtual exhibition stand then and explore a range of new books, available to buy at a special delegates’ discount.

In the meantime, browse our most popular textbooks on ELT and TESOL to get a flavour of our publishing.

Are you interested in finding out about publishing opportunities at Bloomsbury and what we offer? Read more about publishing with Bloomsbury, including within our Open Access programme, and contact our Commissioning Editor, Maria Giovanna Brauzzi (maria.brauzzi@bloomsbury.com) with any questions or new book ideas.

We look forward to ‘seeing’ you in January!


Clarity English is an independent publisher of online resources for teaching and learning English. The company was founded in 1992 and works with schools, universities and public libraries around the world to deliver placement testing, IELTS preparation and General English. Clarity has long term co-publishing partnerships with the British Council and telc Language Tests.

We are very happy to be joining the HKCPD Hub conference in January 2021 for the second year.
As most of the universities in Hong Kong have already subscribed to our programs (if you are not sure, please check with the library at your campus), the question that we receive very often is how to utilise our programs in the classroom or how to boost up the usage. To support this, we provide abundant printed promotional materials like posters, bookmarks, etc. Besides, under the situation of this year, we have also created a lot of social media post templates for institutions to use as promotional purposes and training webinars to teachers and students on how to use our programs.

If you want to know more about this, feel free to contact Ms Charlotte Kwok (charlotte.kwok@clarityenglish.com) and she will be happy to help you!


Banner photo by shutterstock

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